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Advertising & promotion : an imc perspective / by Kruti Shah and Alen D Souza

By: Contributor(s): Material type: TextTextPublication details: New Delhi : TMH, 2009.Description: xiv, 987p. : 24cmISBN:
  • 9780070080317
Subject(s): DDC classification:
  • 659.1  SHA/A
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Item type Current library Home library Collection Call number Status Date due Barcode Item holds
Gratis Book Gratis Book Central Library, IIT Bhubaneswar Central Library, IIT Bhubaneswar GB 659.1 SHA/A (Browse shelf(Opens below)) Available GB516
Total holds: 0

Includes Index.

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