Consumer Behavior : Concepts and applications / by David L. Loudon.
Material type: TextPublication details: New Delhi : Tata Mcgraw Hill, 1993.Edition: 4th edDescription: xxiii, 788 p. : illISBN:- 9780070473812
- 658.8342 22 LOU/C
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Technical Reference Book | Central Library, IIT Bhubaneswar | Central Library, IIT Bhubaneswar | 658.8342 LOU/C (Browse shelf(Opens below)) | Available | 7077 |
Total holds: 0
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658.834 FIT/C Consumer research methods / | 658.834 ZUR/N Neuromarketing / | 658.8342 BLY/C Consumer behaviour : | 658.8342 LOU/C Consumer Behavior : | 658.8342 LOU/S Stated choice methods : | 658.8342 LOU/S Stated choice methods : | 658.8342 SCH/C Consumer Behavior / |
Include Index
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