000			01487cam a22002537a 4500
001			GB1183
003			IN-BhIIT
005			20260601102802.0
008			100623s2010 inuab 001 0 eng
020			_a9788126542451 (pbk.)
040			_aIN-BhIIT
041			_aeng
082	0	4	_a006.7 _bKAU/W
100	1		_aKaushik, Avinash. _eAuthor _927919
245	1	0	_aWeb analytics 2.0 : _bthe art of online accountability & science of customer centricity / _cAvinash Kaushik.
260			_aNew Delhi : _bWiley, _cc2010.
300			_axxv, 475 p. : _bill., maps ; _c24 cm.
520			_aThis book is intended for use by customers using Google Classic Analytics and does not cover the newer Google Universal Analytics or related Google Tag Manager. Google Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and mobile visitors, use the new multichannel funnel reporting features, understand which filters to use, and much more.
650		0	_aWeb usage mining. _927920
650		0	_aInternet users _xStatistics _xData processing. _927921
650		0	_aInternet marketing. _92452
650		0	_aWeb site development. _912781
942			_cGB
999			_c15546 _d15546