000			01723 a2200241 4500
001			11340
003			IN-BhIIT
005			20260115155406.0
008			251224b |||||||| |||| 00| 0 eng d
020			_a9789350095829 (pbk.)
040			_aIN-BhIIT
041			_aeng
082			_a658.85 _bBAG/S
100			_aBagchi, Subroto _eAuthor _917337
245			_aSell : _bthe art, the science, the witchcraft / _cSubroto Bagchi.
260			_aGurugram : _bHachette India, _c2017.
300			_axiv, 244 p. : _bill. ; _c20 cm.
504			_aIncludes bibliographies and index.
520			_a‘Everyone is a salesperson by some measure and selling is not a pushy, winner-take-all, macho act. It is an empathy-led, process-driven, knowledge-intensive discipline.’ In his new book, Sell – the first book on the subject by an Indian practitioner of business – bestselling author and inspiration to generations of entrepreneurs, Subroto Bagchi presents the concepts of selling and salesmanship from his unique perspective. Elaborating on the essential skills required to be a successful seller – whether of a product, a service, an idea, an organization, or even of personal skills – Bagchi crystallizes his on-the-ground knowledge about salesmanship through stories and anecdotes from his vast repertoire of experiences and extensive reading to provide wise and profound insights and advice on making an impact on others and acquiring the power to influence their decisions. A comprehensive and contemporary treatise on the art, science and ‘witchcraft’ behind selling, Sell will redefine the meaning of salesmanship.
650			_aSelling _xSales presentations _927025
650			_aMarketing _9832
942			_cGEN
999			_c15200 _d15200