TY  - GEN
AU  - Parikh, Parag,
TI  - Stocks to riches: insights on investor behaviour 
SN  - 9780070597716 (paperback)
U1  - 332.6322 
PY  - 2006///
CY  - New Delhi
PB  - McGraw Hill
KW  - Investments
KW  - Stocks
KW  - Investors
KW  - Psychology
N2  - Stocks to Riches: Insights on Investor Behaviour by Parag Parikh examines how human psychology and emotions affect stock market investment decisions. It discusses common behavioural biases, herd mentality, overconfidence, and other mistakes that can lead investors to make irrational choices. The book encourages investors to understand their own behaviour, remain disciplined, evaluate investments rationally, and focus on long-term wealth creation
ER  -