TY  - GEN
AU  - Seth, Nitin.
TI  - Winning in the digital age
SN  - 9780670095421 (paperback)
U1  - 658.4063 
PY  - 2021///
CY  - Gurugram
PB  - Penguin Enterprise
KW  - Digital transformation
KW  - Technological innovations
KW  - Management
KW  - Business enterprises
KW  - Artificial intelligence
KW  - Economic aspects
KW  - Information technology
N1  - Includes bibliographical references and index
N2  - Winning in the digital age: This book provides a practical guide to succeeding in an increasingly digital business environment and explains how organizations can respond to technological disruption and changing customer expectations. Nitin Seth explores digital transformation from the perspectives of strategy, technology, people, leadership, culture, and organizational capabilities. It discusses the impact of artificial intelligence, automation, data, new business models, and emerging technologies while emphasizing the importance of developing future-ready skills and an adaptable workforce. The book argues that winning in the digital age requires organizations to go beyond technology adoption and fundamentally rethink their strategies, processes, culture, talent, and leadership so that they can innovate continuously and create sustainable competitive advantage
ER  -