Dainton, Marianne

Applying communication theory for professional life : a practical introduction Marianne Dainton,Elaine D. Zelley, - 4th edition. - xv, 272 pages : 24 cm

Includes bibliographical references (pages 249-267) and index.

Introduction to communication theory -- Theory development -- Cognition and intrapersonal communication -- Individual and social approaches to communication -- Interpersonal communication -- Culture -- Persuasion -- Group communication -- Organizational communication -- Mediated communication -- Mass communication -- What should a communicator do?.

9781506315478




Communication--Philosophy.

302.201 / DAI/A