Clow, Kenneth E. <br/><br/>
Essentials of Marketing Research :   putting research into practice /  
by Kenneth E. Clow. 
 - Thousand Oaks :   SAGE Publishings,   2014. 
 - xxii, 497 p. : ill. ;  
<br/><br/>Include Index 
<br/><br/><label>ISBN: </label>9781412991308   
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.83  / CLO/E