Qualitative consumer and marketing research / by Russell W. Belk.
Material type: TextPublication details: London : SAGE Publishing, 2013.Description: 234 p. : ill. ; 25 cmISBN:- 9780857027672
- 658.83 22 BEL/Q
Item type | Current library | Home library | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|
Technical Reference Book | Central Library, IIT Bhubaneswar | Central Library, IIT Bhubaneswar | 658.83 BEL/Q (Browse shelf(Opens below)) | Available | 6764 |
Total holds: 0
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658.802 CAH/L Lifestyle market segmentation / | 658.8270954 BHA/S Superbrands An insight into india's strongest consumer brands | 658.83 BEA/H Handbook of marketing scales : | 658.83 BEL/Q Qualitative consumer and marketing research / | 658.83 CLO/E Essentials of Marketing Research : | 658.83 MAL/M Marketing research : | 658.83 MAL/M Marketing research : |
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